Real Estate Connection 
Grow your Purchase Business with REC

The Mortgage Bankers Association forecast 2022 originations to be 67% purchases and 33% refinances. This is a massive shift from lenders’ 2021 production mix. To be able to compete in the purchases effectively, lenders need real estate agents and real estate brokers that are working with them in a team-like fashion. Real Estate Connection is a national real estate brokerage that works with lenders to retain and convert buyer leads. REC pairs mortgage leads, pre-qualified buyers, and home tour requests with local Real Estate agents. Our structured engagement and home buying process ensure all parties work in a team-like fashion. We integrate directly with lenders’ loan origination and point of sales systems, acting as a fully integrated real estate fulfillment arm.

Watch  Adam Sullivan, Senior Strategic Manager from Zillow.com, and Brian C. Coester, CEO of Real Estate Connection, discuss how Real Estate Connection is working with lenders to help them retain, convert and grow their purchase pipeline in 2022. Watch video

What does REC do?
Real Estate Connection (REC) is a boutique real estate brokerage and tech-enabled service provider that matches buyers with qualified local real estate agents. REC Provides its lender’s clients with a fully managed real estate solution connecting and organizing lead aggregators, loan officers, and real estate agents.

We create bi-directional communication between loan officers, real estate agents, and buyers in a system integrated and fully managed transaction record. Our real estate agents are trained to work with our lender partners in a team-like fashion and adhere to service levels for buyer engagement, professionalism, and follow-up.

We will ensure your buyers close with you and handle all aspects of system integrations, real estate agent panel management, agent recruiting and ranking, buyer lead management, and long-term transaction management.

Real Estate Services

Agent Connect

• Buyer & Agent Matchmaking, Managed pipeline of Qualified Buyers across multiple States, Local Real Estate Agent partners, Long-Term Management, Communication & Reporting (43 States).

Lead Connect

• Integrations and managed lead aggregator relationships. Orchestrated lead engagement and Realtor assignment. Integrations to LOS and CRM’s.

REC Home Center

• Retail Real Estate Agents for Real Estate Connection (MD, VA, PA, and GA).